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Welcome to the Verona Road Business Coalition

Alternative Routes

Stage 2 Construction Schedule in Fitchburg

The next construction stage of the Verona Road (US 18/151) Project will start Tuesday, September 6 on roadways in Fitchburg, in advance of the expansion on Verona Road from Raymond Road south to County PD (McKee Road).

Business Toolkit

Concerned about the potential impact of the construction on your business?

Take a look at the Verona Road Business Coalition's Business Toolkit & Resources.

Make a Payment/Donation

This is your link to make Event Payments or generously donate to the Verona Road Business Coalition. Click the link below to be redirected to the payment page.

The Jingle & Mingle - Saturday, Dec. 8th - 9am to 6pm


Kick off the holiday season and make some wonderful memories at the ‘The Jingle & Mingle’ event held on December 8th from 9am – 5pm.

Immerse yourself in the holidays with twinkling lights, classic holiday fare with amazing family-friendly events and lots of local artisan shopping.

Join Fitchburg & Verona retailers for a fun day of holiday family events while shopping. Give Santa and his elves a wish list, take a horse-drawn carriage ride around the area, see live reindeer and ice sculptures, have a great time making ornaments, decorating cards and cookies, and enjoy hot chocolate, muffins and more.

Bring your pet to and have a holiday portrait taken. Earn a passport by visiting at least six businesses and entering to win awesome prizes – including overnight hotel stays, restaurant gift certificates and more. It’s an amazing family-friendly event for everyone to enjoy!

More Info




The VRP mobile app offers ‘Savings and Updates at Your Fingertips’ including:

  • HOT DEALS – App Only coupons, deals, promotions, rewards all in ONE place – your mobile phone!

  • Weekly Road construction updates and alternate routes

  • Push notifications

  • Events in the Verona Road Corridor

This is a great way for businesses to effectively promote themselves and for consumers to use their mobile phone to access ‘HOT DEALS’ on everything from dining, shopping, professional services and much MORE!

Search for Verona Road Passport in your favorite app store and download it today!




2017 VRBC Year in Review








Verona Road is Changing